15-year landmark naming rights agreement with Galaxy to incorporate NIL opportunities and investments into West Texas region
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15-year landmark naming rights agreement with Galaxy to incorporate NIL opportunities and investments into West Texas region
GALAXY STADIUM Texas Tech Athletic Director Kirby Hocutt announced to the press this week that Galaxy Digital, with facilities currently in operation in Dickens County, has acquired a 15-year naming rights partnership with Texas Tech Athletics. Jones AT&T Stadium will become Galaxy Stadium starting with the 2026 season. The agreement replaces AT&T’s naming rights, which expired in June after roughly 20 years tied to the venue. | TEXAS TECH ATHLETICS
Galaxy is a global technology and financial services company building the on-chain finance and AI infrastructure foundational to the code economy. Anchored in Texas by its Helios data center campus 60 miles east of Lubbock in Dickens County, Galaxy is investing billions of dollars in its West Texas buildout, a majority of which runs through the Lubbock economy.
last Friday announced a landmark 15year naming rights partnership with Galaxy to rebrand the home of Red Raider Football as Galaxy Stadium, beginning with the 2026 season.
The naming rights agreement with Galaxy, a global leader in data center infrastructure and digital assets, will create a new revenue stream at a monumental period for Texas Tech, which is coming off a Big 12 title and College Foo…